The Apex society registered under the Jharkhand and Orrisa Co-operative society act 1935 shall be called The Jharkhand State Adivasi Co-operative Vegetable Marketing Federation Ltd. (VEGFED), Ranchi. Bearing the registration no. 20 (H.Q.)/87 dated 15.09.1987.

Jharkhand economy with most of the population residing in rural areas being indulged in agricultural activities mostly in production of vegetables & fruits, which is dominated by Cauliflower, Capsicum, French bean, Cabbage, Green Chilli, Sweet Corn, Potato etc. Jharkhand ranks top 10 vegetable producing states in India. There are several relevant numerous factor which disintegrate vegetable value chain and make it complex such as transportation, logistics, packaging, sorting, grading and post harvest losses thus it became very difficult for farmers to sustain in these circumstances and situations.

To address these inherent challenges and edify vegetable growers from misery and poverty, the Cooperative Department, Government of Jharkhand has launched namely, The Jharkhand State Adivasi Co-operative Vegetable Marketing Federation Ltd. (VEGFED), Ranchi. The objective of this apex society is to establish a brand of trust in the affiliated society by marketing the vegetable produced in the state under umbrella brand “VEGFRESH”.

VEGFED aims at creating a virtuous cycle for vegetable producers and consumers through two tier cooperative structure i.e. primary vegetable cooperative societies (PVCS) at grassroots/farmer/block level and an apex federation at state level.

(a) Lamps/PACS/VMCS/Primary vegetable growers co-operative socities/VGCS

(b) Government of Jharkhand

(c) Any statutory body with the prior approval of the registrar, co-operative societies, Jharkhand.

Organizing Jharkhand vegetable producer into cooperative structure for ensuring remunerative prices to vegetable growers and standard quality vegetables at reasonable price to consumers.

Enhance income of vegetable farmers & supply fresh vegetable to consumers.